How Whole Foods Focuses on Customer Needs to Succeed in Social Media

Social Pros Podcast - A podcast by Convince & Convert - Fridays

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Natanya Anderson, Global Director of Social Media, CRM, and Customer Service at Whole Foods, joins the Social Pros Podcast this week to discuss the customer as a business stakeholder, the importance of enabling instead of governing, and the future of connectivity in the digital world.

Read the highlights: