Why Social Media Best Practices Are Making You Worse, Not Better
Social Pros Podcast - A podcast by Convince & Convert - Fridays

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Jay Acunzo, Founder of Unthinkable media, joins the Social Pros Podcast to discuss moving beyond best practices and his new book Break the Wheel.
Special thanks to our sponsors:
- Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers)
- Convince & Convert (Experience This! Show: experiencethisshow.com)
- Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)
In This Episode
- Why finding social media best practices shouldn’t be the goal
- How to interpret data to gain insight
- How to start asking the right questions
- How to set an aspirational anchor
- Why constraints can help foster creativity
Resources
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