[Episode 92] Where do you go for financial support? Yvonne Greeves, director of Women in Business at NatWest Group, provides some answers

We can’t lie. Our maths lessons were spent writing ‘hello’ on our calculators and wondering how useful the phrase ‘SOHCAHTOA’ would be in life! But when you’re running a business – as excruciating as this might be (for some people at least) – you have to make friends with your numbers. You need to cosy up and really get to know them. Thankfully, we’ve got just the woman to help get you a little more familiar with your forecasts. 📈 As a champion of women in business, Yvonne Greeves has kindly let us pop our metaphorical cash card into her knowledge bank and make a substantial withdrawal that’ll leave you feeling like you’ve won the lottery. Here’s why you need to tune inYou’ll learn the common financial mistakes women make and tips on where you can go for financial support. You’ll love Yvonne’s interpretation of being risk-averse and her thoughts on what triggers business growth. And you’ll hear a rallying cry from Joy, our very own financial empowerment superhero, that will have you dashing out to find your next (or first!) investor. 🦸‍♀️Here’s what to listen out for:[01:07] Tune in for this important message.[02:03] Learn the financial mistakes women make when starting a business. [05:56] Hear Yvonne’s thoughts on why women might be afraid to raise investment.  [13:50] Get some top tips on where to start when it comes to funding your business. [17:50] Discover where to find a mentor. [23:24] Hear why language around female entrepreneurship is so important. [24:56] Yvonne offers advice on business plans. [30:49] Discover the key to business growth.[36:19] Learn more about the business programmes available at the NatWest Group.  So while we head off to check a spreadsheet or two, we suggest you PRESS PLAY NOW.For links and resources mentioned in this episode, please visit our website.Want to get in touch? We'd love to hear from you.Follow us on social media @techpixies and ping us a DM or drop us a line at [email protected] Thanks for listening!

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Joy Foster is an award-winning entrepreneur who helps women upskill with modern technology in order to return to work, change careers or start a business. Most recently she was recognised by Grant Thornton as one of the 100 Faces of the Vibrant Economy 2018, she was awarded Startup Director of the Year for London and the South by the Institute of Directors (May 2018). She was the only Startup female finalist in the national IoD awards (Oct 2018). Her business, TechPixies was named Women in Business Startup of the Year 2018 and Enterprise Nation Female Startup of the Year 2017. Joy and her company have recently been profiled in Forbes for raising £150,000 and Stella for breaking down barriers for women wanting to re-ignite their careers and in April 2019, TechNation has named TechPixies ‘one to watch’ in the EdTech space.