#20 - THE ART OF BEING AN INFLUENCER ft MIKKO ALASAARELA & CHRISTOPH RAETHKE

Get ready because today we are asking some big questions and getting some even bigger answers.  We are joined by seven-time founder and current CEO of Inbot, Mikko Alasaarela and good friend of the show Christoph Raethke, founder of Berlin Startup Academy. In this episode, we focus on the art of building an online following: how different platforms better facilitate certain topics, and foster different audiences. Mikko lets us in on the different ways to communicate to those distinct audiences, while finding your niche online. Our guests also share the equation for creating quality, value adding content when time is scarce.  Mikko is passionate about providing individuals all over the world with a basic standard of living by using technologies like artificial intelligence and blockchain. On today’s episode, our very opinionated guests project us into a future where technology acts as a tool for democratisation and a way to better provide humanity with their basic needs. Or will it...?  From nanotechnology to the future of private entrepreneurship, Mikko paints the picture of what might sound like a sci-fi future: where technology and the structures behind "who controls what" become an even bigger part of our lives. However, if left unchecked, Mikko doesn’t denounce that technology's power for good could work against creating a more equal society… Hence the importance of making people part of the process, turning them into actors: not simply onlookers!  And finally - with the fast rise of technology paired with our increasing dependency on all things digital, where does that leave humanity? Where will we factor into an increasingly technology driven world? Tune in to find out.