43: Dunkirk's Lesson on the Use of Persuasive Creativity

Listen to this if you want to be a stronger thought leader or beef up an upcoming presentation. Few people realize it takes massive creativity to be persuasive these days. Traditionally, to win people over, the common wisdom has been to tie in the speaker's goals with the interests of the audience. This is still necessary, but not sufficient. Listen to learn more or visit www.mixonian.com