111 - Building Your Marketing Budget Like a Funnel: Awareness to Action

Send us a text Summary In this episode of the Sports Marketing Machine podcast, host Jeremy Neisser discusses how to strategically plan your marketing budget to maximize ticket sales. Whether you're just starting out with a small email list or you have a $20K marketing budget, Jeremy walks you through exactly where to invest at each stage. You'll learn why building your owned audience first is crucial, where display ads and Meta campaigns fit in, why smart list buying beats random ad spendi...