124: Maximizing Your Football Marketing Plan: What to Do When You Can’t Do It All

Send us a text In this episode, Jeremy Neisser sits down with two seasoned college athletics marketers: Scott Peace (Senior Associate AD for Revenue Generation at UNI) and Kelly Wilga (Assistant AD for Marketing at Sacramento State). Together, they dive into what it takes to successfully plan and execute a football marketing campaign. From budget discussions and scheduling promotions to engaging students and running creative, on-brand theme nights, this episode is packed with actionable insig...