57 - Mini-Plan Marketing (Part 1) - Off-Season Marketing

Send us a text Part 1 of the 2 Part Series: This episode of the Sports Marketing Machine Podcast focuses on marketing for mini-plans in the sports industry. Mini-plans are a way for fans to attend a set number of games during the year, and teams often choose the most popular games or games they want to sell out for these plans. The goal of mini-plans is to eventually convert fans into season ticket holders. The episode provides strategies for promoting mini-plans during th...