S2 E8 - Talking with VCs about Demand Gen

Stacking Growth | The B2B Go-to-Market Podcast - A podcast by Refine Labs

Categories:

Business

Tory Kindlick (VP of Demand Gen) hosted this episode with Matt Wilbanks (Director of Demand Gen) and Jonathan Unger (Director of Demand Gen). The main topic of this episode is how to talk to VCs, investors, and boards of directors about demand gen. Tory, Matt, and Jonathan cover how to navigate funding, QBRs, and results as well as their top recommendations on how to prepare for these conversations.