183. The Content Marketing Myth: Why More Content ≠ More Clients

Standout Business Show — Ditch the Content Machine - A podcast by Brad Powell - Sundays

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You’ve probably heard it a thousand times: If you want to grow your brand, you need to post content everywhere, every day: Blog posts. Instagram. LinkedIn. YouTube. Email. It’s a never-ending cycle. And if you’re not showing up constantly, you might as well be invisible… right? Well, I’m here to tell you—that’s a myth. More content doesn’t mean more clients. In fact, creating too much content might actually be hurting your business. (because you're spend...