Episode 646 | Building a Recurring, Annual Price Increase Into Your SaaS

Startups For the Rest of Us - A podcast by Rob Walling - Tuesdays

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Business

In episode 646, Rob Walling catches up with James Kennedy, the founder of ProcurementExpress, about James’s unconventional approach to price increases. Every year, James does an annual price increase across the board. He talks about how he communicates it to both leads and customers, the pros and cons of this approach, and why it is […]