Beyond the Metrics: Why Giving Data Matters to the Ministry of the Church

Whether a pastor should know the giving of his congregation is a hotly debated topic. Though most do not want to know what people give individually, knowing some metrics is vital for at least two crucial reasons. In this episode of Stewardship Leader, we’re discussing the why, the who, and the what of giving data and why it matters to your church ministry. Joining us is Ken Schafer, Stewardship Minister at Brentwood Baptist Church in Brentwood, TN, and campaign and generosity consultant with Generis.