Why You Need an Email List (and how to build it)

Stop the Scroll: A social Media podcast with Heidi Schmidt - Social Media and Content Marketing Advice for small business owners and solopreneurs looking to win online - A podcast by Social Media Strategist, Content Marketer and Agency Owner Heidi Schmidt - Mondays

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I’m a stickler for the fact that social media is rented space. Every time Instagram goes down, the marketing world freaks out - but you know what works? What doesn’t go down? Email marketing. This week, we’re discussing the how and whys of email marketing. With 4 billion daily email users and an ROI of 4000%, email is a goldmine for customer acquisition and retention. We’re talking about actionable strategies for building and optimizing your email list, from fine-tuning yo...