728: Sun Tzu on Power and Timing

In the 1990's – like every aspiring entrepreneur – I bought The Art Of War by Sun Tzu. It was book that was more purchased than read and more read than understood. But I did read it, and one of the lessons I remember dealt with power and timing. Tzu used a lovely metaphor of a falcon. Its power comes from it's height, but the ability to break the back of it's prey comes from timing. Back in Podcast 709, I talked about my major victory securing this fantastic guest for my 1,000th episode next year. That happened because I'd spent 2 years storing up 'power' before releasing it. So many of us squander our power away on one tactic after another, zig-zagging in different directions. Getting nowhere. Don't do that. Episode home: https://StoriesMeanBusiness.com/podcast/728:-Sun-Yzu-on-Power-and-Timing