What A Black Kitten Taught Me About Storytelling

1 Message is not a One-Size-Fits-All

Let me explain…

It’s crucial when you’re using your story magician skills to persuade people to buy from you, that you are clear what their awareness levels are.

Eugene Schwartz breaks these people into three categories of awareness.

As people get to know, like and trust you better.

You need different stories.

I take this 80 year old concept and spin it into something you can use for 2020.

You can apply this to your content marketing, ads or emails.

It’s a principle I follow in everything I do in my marketing.

By the way, I’m now publishing a weekly blog on everything story-selling.

You can find the first article on my LinkedIn below.

I’ll show you the #1 skill nobody's talking about that will 10x accelerate your story-selling skills.