General Catalyst Layers in Financing to Boost Its Fortunes

Connie & Alex talk to Hemant Taneja and Pranav Singhvi of General Catalyst about their “Customer Value” strategy, a funding model in which General Catalyst pre-funds a company's customer acquisition cost in exchange for a capped return linked directly to the customer value generated from its investment. Music: 1. "Inspired" by Kevin MacLeod (https://incompetech.filmmusic.io/song/3918-inspired)2. "Blippy Trance" by Kevin MacLeod (https://incompetech.filmmusic.io/song/5759-b...