The Making of a Super Bowl Ad: Behind the Scenes of Advertising's Biggest Night

Ever wondered what it really takes to create a Super Bowl ad? The late nights, the client battles, the sheer terror of knowing your work will be judged by over 100 million people?In this episode, I’m pulling back the curtain on Super Bowl commercials and shifting the focus from the ads themselves to the people who make them and their process.Hear directly from writers, art directors, media folks, and agency leaders who pour their heart and soul into those big game ads, and discover the untold stories behind advertising's biggest night.Guests:Frank Viglione andGaby BatesThiago Cruz fromGreyChris Petrawski from Bedford AdvertisingJacques Spitzer fromRaindropScott DeckerWant more Stuff About Advertising?►Join the⁠Internal Review community⁠►Follow me onYouTube►Follow me on⁠TikTok⁠►Follow me on⁠Instagram⁠►Read⁠my favorite books on advertising and creativity