Building an 8-Figure Business in 2025: What 2024 Taught Us
Sweat Equity - A podcast by Marketing Examined

2024 was a wild ride. In this episode, we share our highs, lows, and transformative lessons. From aligning your team for success, to a managing major business pivot or cutting unnecessary costs, we cover the strategies that helped us navigate the challenges of 2024 and set bold goals for 2025. Big plans for brand social, niche targeting, creating sticky offers that clients can’t cut and focus on what really moves the needle. Here’s 5 things you can get done faster on Wix Studio:● Scale content with dynamic pages and reusable assets● And integrate with Meta CAPI, Zapier, Google Ads and more in seconds● A/B tests are a given—create them in days, not weeks with intuitive design tools● Connect tracking and analytics tools like GA4 & Semrush in seconds● And manage all your clients’ social media from one dashboardAll of that right here: https://l.marketingexamined.com/wixpo📱Follow Us On Social:--------------------Instagram Alex https://www.instagram.com/alexgarcia_atx/ Brian: https://www.instagram.com/brian_blum/ Twitter www.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1--------------------Want Alex to develop your brand's content strategy? Apply to work with us here: form.typeform.com/to/FeHceWpg--------------------📈Growth Playbooks, Directly To Your InboxFor growth playbooks, deep dives, and marketing case studies, get subscribed athttps://www.marketingexamined.com--------------------🎥Checkout Brians Content Agency https://www.nibble.studio--------------------CHAPTERS:00:00 Year-End Reflections: Our Growth in 2024 and 2025 Goals04:45 Instant Bollywood's Growth Playbook: How to Post 100 Times a Day6:30 The Secret Sauce to Viral Short-Form Content09:51 Using Skits to Engage Your Audience11:47 The Power of One Shots14:40 Unboxing Content: Keeping it Raw and Relatable16:04 Style Fits: Easy Concept to Get Attention17:45 Flatlays: Why Presentation Matters20:10 Themed Shoots for Seasonal Campaigns21:45 How to Create Immersive Brand Experiences: Nude Project25:56 Social Trends for 2025: Organic Funnels26:38 The Rise of Character Development in Branding30:16 The Importance of World-Biulding in Branding31:30 Why Long-Form Content is the Next Big Opportunity34:58 Focused Influencer Marketing for 202535:30 Affiliate Marketing: Gamification and New Strategies40:11 Creating Social-First Branding Campaigns:42:10 Building Connective Tissue: Why Cross-Channel Cohesion Matters44:37 Drop Shipping in 2025: The Resurgence47:14 AI Marketing: Avatars and Content Creation48:30 Using Alternate Histories for Brand Narratives