Strategy Work Is Creative Work - Ben Shaw, Strategy Head

Ben Shaw is Head of Strategy at BBH London. As an eleven-year veteran of one of the world's best agencies and one of the world's favorite homes to agency strategists, Ben believes that strategy is a creative role and that strategy departments need to contain more people from different backgrounds to be as creative as possible. We discuss both topics, including BBH's year-and-a-half mission to open itself up to people who wouldn't normally get access to an advertising career in London.      You can find Ben here https://twitter.com/benshaw  BBH's Homegrown program is here https://www.bartleboglehegarty.com/careers/internship-homegrown  Sweathead strategy classes are in session: http://courses.sweathead.co