364: Having a HECK of a time making sausages
Food Matters Live Podcast - A podcast by Food Matters Live - Mondays
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Jamie Keeble is the man behind one of the most recognisable sausage brands in the UK. HECK products are seen on supermarket shelves up and down the country and, for Jamie, it is a lifelong passion. By his own admission, he struggled at school, and went to work in the family business making sausages. In this episode of the Career Conversations podcast series, recorded in front of a live audience as part of our Inspiring Careers in Food events, we hear all about Jamie's journey to launching HECK and beyond. Jamie started on the factory floor, sold sausages at markets, and worked long and hard hours. He eventually started out on his own, launching HECK, which makes a wide variety of meat and meat-free products. Listen to the full episode to find out how they managed to secure deals with major retailers, and why Jamie believes flexitarian diets are a key driver for the company's future growth. Sign up for the next Inspiring Careers in Food events in 2023