The Brand Builder – how to build and also repair a broken brand with Chris Bayman

We talk to Chris Bayman the Automotive Brand Builder Guru about what it takes to create a good brand. Chris talks about what is a good brand and what are the elements to focus on maintaining a good brand. Chris also goes into detail about how to repair a damaged brand, what are the things and elements that good brands do. What determines where customers will buy when on-line. He also delves into why a brand is important and the importance of process and systems. He also explores what resources are needed to create a good brand and how to maintain your personal brand.  Books we are reading: The 7 Habits of Highly Effective People The Speed of Trust: The One Thing that Changes EverythingTalking Automotive with Mark and John an Amazon Affiliate and we do receive a small commission on Amazon link purchases.If you would like to get more information on any of the topics reach out to Mark Palavestra or John Sinclair on LinkedIn or keep up with us on the socials Talking automotive with Mark and John on Facebook Talking Automotive with Mark and John on YouTube You can support us via our Talking Automotive with Mark and John's Patreon Accountor shout us a coffee: Shout Mark or John a Cup of CoffeeThank you to our sponsor PrixCar Fleet Services https://prixcar.com.au/services/fleet…This information on this site is intended as a general reference for Internet users. It is made available on the understanding that Talking Automotive with Mark & John, as a result of providing this information, is not engaged in providing professional advice. Viewers & Listeners should seek their own advice re undertaking any commercial actions. All information in this site is provided "as is", with no guarantee of accuracy, timeliness of the predictions discussed & is without warranty of any kind, express or implied.

Om Podcasten

John Sinclair and Mark Palavestra provide business information, tips and ideas for people in the automotive industry. They interview senior executives to deep dive automotive business topics, with the intention of sharing automotive business ideas and automotive business reviews to help listeners grow and create a successful automotive business. With extensive senior management experience, they hope through sharing these insights they impart value to viewers in and out of the automotive industry.It includes a range of business ideas on leadership, strategy, management and hands on topics on sales, finance, marketing, advertising, social media, pr and how to run an automotive dealership. They deep dive into social media, sales techniques, business improvement and profit improvement. Topics also cover automotive repair business and sales. Should you wish to get more information or add different perspectives subscribe to the channel and leave comments. All contributions appreciated