How to Maximize ROI through Effective Loyalty with David Hawkins

In Talking Automotive With Mark and John Podcast Ep 43. Mark Palavestra and John Sinclair talk to David Hawkins CRO from Loyalty Logistix. David speaks to us about retention, loyalty and the value of getting an in-depth understanding of the data in your database and how this can be turned into real value for the business. Dave talks about how to improve processes, business improvement and profitability improvement. Also the need to measure ROI on each and every campaign and ensure you are creating value. If you liked what you heard, subscribe to the show to receive notifications of future shows.If you would like to get more information on any of the topics reach out to Mark Palavestra or John Sinclair on LinkedIn.Visit our website: The home of Talking Automotive with Mark and John https://autocurrents.com/Our Patreon account: https://www.patreon.com/talkingautomo… https://www.buymeacoffee.com/autocurr…Sponsor: PrixCar Fleet Services https://prixcar.com.au/services/fleet…This information on this site is intended as a general reference for Internet users. It is made available on the understanding that Talking Automotive with Mark & John, as a result of providing this information, is not engaged in providing professional advice. Viewers & Listeners should seek their own advice re undertaking any commercial actions. All information in this site is provided "as is", with no guarantee of accuracy, timeliness of the predictions discussed & is without warranty of any kind, express or implied.