Talking Strongman with World's Ultimate Strongman cofounder, Don Idrees

Don Idrees is one part of the two man team that created The World's Ultimate Strongman, putting on their first major show in Dunbai in 2018.   World's Ultimate Strongman (fondly known as WUS) is renowned for it's excellent treatment of the athletes and Strongman fans, and for offering the most prize money out of all the major Strongman competitions.   In this episode, Don and I discuss how WUS got off the ground, the barriers they faced in earning the trust of the worlds top strongmen, some of the (often hilarious) problems they've faced along the way, and most importantly, why Don looks like a Bond villian.