37. APIs: why Uber uses Google Maps

Learning notes from this episode: The server is like a brain: it is a processing organ. But, just as a brain needs sensory organs to give and receive information in the form of a mouth, eyes and ears, so does a server. The server's sensory organs are the APIs. APIs are snippets of code that let you borrow another app's functionality or data, like Google Maps within Uber. APIs can help companies grow their user base, make more money and collect more data about user behaviour. Deciding what APIs you product should have open is therefore both a business and a technical decision. To join Sophia's FREE masterclass on mid March 2021 on Break Into Tech: Masterclass for Non-Technical Founders, register here. Join the Tech for Non-Techies membership community. As a community member, you'll get: Weekly live masterclasses with global experts Mini-course on how to go from idea to live app Supportive Online Community Library of masterclasses Monthly live coaching with Sophia Matveeva, tech entrepreneur & Chicago Booth MBA Exclusive Resources & Perks Learn more and sign up at https://www.techfornontechies.co/membership   Say hi to Sophia on Twitter. Following us on Facebook and Instagram will make you smarter.