26. How to Get Into Product Management and Growth Hacking For Non-Techies

Learning notes from this episode:   To get into product management, you need to build a product. I doesn’t have to be a full mobile app. You can start with something very simple, like a blog or a newsletter. Growth hacking is a system of experimentation and incremental improvements to grow a specific metric, e.g. revenue per user or time in app. Good product managers and growth hackers both have a laser focus on a key metric and structure their work to achieve it. The key metric changes as the product evolves from early stage to mature.   You can say hi to Stephen on LinkedIn here. Get your FREE guide on how to go from idea to app.   To join our weekly expert masterclasses, access learning notes and our unique professional community, join the Tech for Non-Techies membership community. As a community member, you'll get: Weekly live masterclasses with global experts Mini-course on how to go from idea to live app Supportive Online Community Library of masterclasses Monthly live coaching with Sophia Matveeva, tech entrepreneur & Chicago Booth MBA Exclusive Resources & Perks Learn more and sign up at https://www.techfornontechies.co/membership