Storytelling for a Global B2B Brand With Aaron Stillman of AB Tasty

Unlike most SaaS professionals, Aaron Stillman didn’t end up in software because it was a longtime passion. Instead, he wanted to drastically increase his fresh croissant intake. In other words, he saw his first SaaS job as an opportunity to live in Paris while developing his product management — and eventually marketing — abilities. That first role kept him in the global market, where he now works for international customer experience optimization platform AB Tasty as its “director of...