Using Personal Branding to Expand Your LinkedIn Network With Nick Bennett of Logz.io

The past seven months have been a whirlwind for Nick Bennett. In March, he began building his personal brand on LinkedIn by commenting on others’ posts and sharing his own content. Within six months, he grew his network to 10,000 followers. What got Nick started on crafting his personal brand in the first place? A simple LinkedIn challenge from a former colleague. “I was really the only one that kind of stuck with it,” Nick says. Along the way, he learned that consistency was critical...