Is a 'business influencer' part of your growth strategy?

Hector Forwood is Founder and CEO of Flooencer, a business influencer marketplace. His platform helps brands build their business influencer marketing channel to expand reach and ultimately, influence their pipeline. For the influencer it helps them monetise content and grow their audience. So is business influencing a channel your business could exploit for growth, and how will GenAI impact content creation? Hector candidly talks us through his career and lessons, as well as his view of the current technology marketplace through the lens of an investor. Tech Talks is powered by Nash Squared, the leading global provider of technology and talent solutions. Find out more about our solutions at www.nashsquared.com The music on Tech Talks is created by London artist Lemzi: www.lemzi.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/david-savage0/message