MBA2198 Must Have: What Is OpenAI and How Can It Help Your Business?

Some tools are so good, we can’t keep it to ourselves. They’re not sponsors. We’re not affiliates. In fact, this tool is free — and it’s causing tsunami-sized waves across the Internet. It’s called OpenAI, specifically its GPT-3 writing platform. Content and copy written by a bot, you say? Sounds like a recipe for disaster…except it isn’t. The good folks at OpenAI have finally cracked a way for artificial intelligence to write coherent copy (and code). No, it can’t replace human writers yet (not the good ones, anyway). But it can make writing a whole lot easier for busy entrepreneurs. Hear what makes this tool so incredible, and how we’ve experimented with it. Like most fancy tech, it’s not about what it can do instead of humans; it’s about what humans can do with it. Click Play!