MBA2217 How to Spend Less on High Quality Traffic + Free Ride Friday

So you need traffic…but you don’t have much cash to throw around. No problem! As a lean startup, we regularly experiment with low-to-no-cost ways of driving consumers to our website. Today, we share a few we’ve heard about, researched, and even tried ourselves. Always remember that paid ads can get eyeballs on your content and other assets — but not necessarily the eyeballs you want. For small businesses especially, the quality of traffic matters way way more than the quantity. The tips we share today are all about attracting the right kind of audience: the kind that’s most likely to convert. Hear what methods got us most interested recently, and which ones produced results for our companies. When it comes to driving traffic and generating leads, creativity is a much stronger asset than deep pockets. Click Play!