114. Build a Personal Brand that Dominates your Niche w/ Chris Do

What's up Rock Nation, today we welcome the master of personal branding, Chris Do. Chris is someone we've been following for a very long time, and have learned so much from. Whether it's how to hone in on your superpower and master your personal brand, or knowing what questions to ask on a discovery call, Chris knows exactly how to run a successful creative business. You may want to watch this one twice!The Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideYou definitely need to cop some Lexar Memory cards: Lexar 128GB Professional 2000x UHS-II SD: https://bhpho.to/3ZzXaVGLexar 256GB Professional 1800x UHS-II SD: https://bhpho.to/458WOquLexar 320GB Professional CFexpress Type A Card GOLD: https://bhpho.to/48owD1TLexar Professional CFexpress Type A / SD USB 3.2 Gen 2 Reader: https://bhpho.to/46nmlx6Collab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Join our Discord! https://discord.gg/xgEAzkqAvsKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKCheck out Chris here:https://www.instagram.com/thechrisdo/https://www.instagram.com/thefuturishere/https://www.youtube.com/ @thefutur  Timestamps: 0:00 - Trailer1:40 - Intro2:58 - One Handed Crack4:44 - What is a Personal Brand5:10 - Being Authentic in your Content7:15 - What it means to be Authentic9:28 - Followers vs Personal Brand12:02 - Aspirational Brand Buying13:17 - Chris’ intro into Creating Content18:21 - How The Futur was created19:35 - Navigating tough times in the beginning20:55 - Creating value driven content24:53 - Everyone needs one truth sayer in your life26:31 - Chris’ 3 F’s Approach to tell better stories31:11 - Chris’ low friction approach to content34:11 - Carousel posts on Instagram changed everything38:56 - How Chris’ team changed with The Futur rebrand41:29 - Organic vs paid reach42:48 - How to get into being a coach43:27 - Chris’s issue with online coaching “guru’s”45:40 - Chris wants all the smoke47:35 - Why you should always credit the source of information48:57 - How to identify your superpower54:16 - Value Based Pricing58:34 - Major Brand Redesigns1:01:20 - Role Play with Chris, Brayden, and Chase1:14:20 - Price Objection Handling1:20:07 - What to do when you NEED the new client1:22:06 - “It’s TOO Expensive”1:22:55 - How to charge more1:25:31 - How to determine the value of your work1:28:24 - Advice to your 18 year old selfIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ YouTube:https://www.youtube.com/@kostasgarcia/featuredTikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/