Using Etsy as a funnel for your e-commerce business with Lauren Keplinger of Crickets To Cha-Chings Podcast

In this week’s episode of the 6 Figure Product Business Podcast, we’re chatting with Etsy superstar Lauren Keplinger, founder of Funky Monkey Children baby blankets and host of the product biz podcast- Crickets to Cha-Chings podcast. She is dishing all the dirt about Etsy and how she has leveraged the Etsy platform to make mega money for her children’s baby blanket business.   In this episode we dive into:   Things people can do to make it easy for customers to discover your products  How to figure out the correct SEO words that you can use on your Etsy products so they can discover you so much better Why listening to your customers and playing “detective” to jump into their brains so you understand how they search for products on the Etsy platform Which tool Lauren loves or hates for Etsy SEO How to follow Etsy’s rule to keep the platform happy & make profit for you!  Leveraging Etsy to build Customer Loyalty The easiest ways to get your Etsy customers to buy directly from YOUR website the second time around The easiest email marketing integration and how to ask your customers to buy from your website instead of Etsy platform Common funnel and conversion issues that most ecomm brands have and why Etsy is the best workaround because they have a built in audience    Lauren Keplinger started selling online in 2012, and has since built her monogrammed baby shop to just under a million dollars in sales. In 2018 she started LaurenKeplinger.com and the Crickets to Cha-Chings podcast, where she teaches other entrepreneurs   > GRAB A COPY OF MY BOOK< CUSTOMER OBSESSION Amazon Barnes and Noble   Follow Lauren   https://www.etsy.com/shop/FunkyMonkeyChildren https://www.laurenkeplinger.com/ www.instagram.com/lauren.keplinger      WORK WITH ME  https://www.kerriefitzgerald.com/services   Join Waitlist For Cultish Product A 3-month intimate mastermind program to help established product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media. 1:1 coaching, guest experts, group calls and more. Applications open to waitlist & public on June 28th, 2023- space is super limited.  Learn More   Sign up for email marketing society Let's make writing emails for your business quick & easy. A template-based membership where you receive access to a brand new *plug-and-play* email template/swipe copy each week, dozens of other pre-written emails and sequences, and other great resources such as customizable graphics to insert into your emails, $10/ a month!  Join E-Commerce Society Coaching, Community & MARKETING Membership For Female Product-Based & E-commerce Business Owners $99/month Free Guides & Resources For The Win:   {Free Private Podcast} Create Your Cult Like Brand “Private Podcast” An 8-part audio series that walks you through how to create your cult brand Sign Up {Free Download} 10 Must Have Emails You Need To Send To Your List Sign Up {Free Video Training} 4 PROVEN WAYS TO GROW YOUR E-COMMERCE SALES {without using ads, making Instagram Reels or dancing on Tiktok} Sign Up   {Free Download} Increase Your Website Conversion Sign Up Let’s Be Friends Follow Kerrie on Instagram Follow The 6 Figure Product Business Podcast on Instagram www.kerriefitzgerald.com