Stop Testing New Ad Creative

Is there anything more certain in digital advertising than the importance of regularly testing new ad creative? Most people (including me!) would usually tell you that the answer is a resounding "no." But this week on the podcast, I lay out the case for when and why you should quit the creative testing if you really want to get the most out of your ad account. Follow Andrew on Twitter: @andrewjfaris Email Andrew: [email protected] Work with Andrew: www.ajfgrowth.com Intro Music: "Tell Me Mama" by The Devious Means Outro Music: "Rusty Little Scissors" by The Devious Means