Logo Review - The New Kia logo - 5,000 years in the making
The Angry Designer - Graphic Design, Branding, Marketing, & Creative Business Operations to Get Paid What Your Worth and Avoid Burnout - A podcast by A Graphic Design Podcast that cuts through industry bull to help frustrated Graphic Designers charge what they're worth and build creative careers - Tuesdays
Can a brand be stronger than it's logo? The Kia brand was once known as a budget friendly car. From it's ads, to it's logos, no one wanted a Kia, they merely settled because of it's price point. In recent years however, Kia's cars have become technological marvels offering more value with more innovation than vehicles twice its' price tag. Has the product outgrown the brand? With a bit of history, some interesting new vision statements and a glorious new logo reveal event,...
