Why Saul Bass Logos Last 35 Years and His 6 Logo Design Rules You’re Ignoring

The Angry Designer - Graphic Design, Branding, Marketing, & Creative Business Operations to Get Paid What Your Worth and Avoid Burnout - A podcast by A Graphic Design Podcast that cuts through industry bull to help frustrated Graphic Designers charge what they're worth and build creative careers - Tuesdays

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Imagine if your clients kept using your logos for 35 years. Thirty. Five. Years. While most logos barely survive a decade, Saul Bass created designs so timeless they’ve outlived designers’ entire careers. How? By following six unshakable rules that most graphic designers overlook. This week on The Angry Designer Podcast, we take you on a no-bull deep dive into the legendary Saul Bass’ approach to logo design. Forget the fluff and pretty pictures—this episode is about substance, strategy, and ...