Cutting Facebook Ads Costs: How She Dropped Her CPA by 66% in 90 Days | w/Kaity Griffin

The Art of Online Business - A podcast by Kwadwo [QUĀY.jo] Sampany-Kessie

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Have you ever wanted to build a waitlist of qualified people who can’t wait to enroll in your offer? Stick around, because you’re going to love this episode of the podcastKaity Griffin is here to teach us how she dropped her cost per acquisition by 66% in three months. She’s walking us through how she collects and uses data to inform her decisions, how she experiments with her ad spend budget, and how she uses a mini offer to build her waitlist between enrollment periods. Kaity Griffin i...