026 How to Sell Your VALUE, not a Commodity
The Art of Sales with Art Sobczak - A podcast by Art Sobczak, cold calling and sales trainer
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If you THINK you sell the same thing as everyone else, you do. The result of that usually is getting sucked into a price-dropping situation, which is not a profitable business strategy. You'll hear tips on how to position the value of what you sell, so you don't need to sell on price, and get your full price every time.