#124 - Conversion Rate Optimization with Kurt Philip
The Authority Hacker Podcast - Actionable Online Marketing - A podcast by Gael Breton & Mark Webster - Full Stack Online Marketers - Mondays
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In this episode, Gael interviews Kurt Philip from Convertica to discuss the magical world of conversion rate optimization (CRO). Things you will learn in this episode: - The most common mistakes people make during A/B testing. - 3 actionable CRO tips you can easily apply to your site right now. - Why knowing your audience is crucial for optimization. - When it’s a good idea to approach an agency for CRO help. - Kurt’s thoughts on various optimization tools. Shownotes available at: https://www.authorityhacker.com/kurt-convertica/
