A Scent-sational Story

The Axis Effect - A podcast by Axis Entertainment, Inc

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This week, the Mavens sit down with Sue Phillips, CEO, Scenterprises. Phillips is a Global Fragrance Expert and Author on the perception of smell and how the fragrance market is making an impact post pandemic. Phillips shared her personal journey with us from her days as head of creative for Burberry Tiffanys and Channel, to how she's using her expertise to help those with Covid get their smell and taste back through the sensory experience of fragrance. She shared with us the science behind the neurological aspects that control our main senses of smell, taste, sound and sight and how she's helping people regain their sense of smell back after a hard hitting pandemic that robbed most of its victims from taste and smell senses. She also went in depth on how critical Scent is in regards to re-training your brain to remember based on the scent that triggers memories. Phillips also talked to us about the glamorous world of perfumes and the impact it has on behavior and self esteem when finding the right match of fragrance and confidence. To learn more about the importance of scent and much more by listening to Phillips Scent-sational Story and journey through the parfume industry,