Marketing Mindset Shifts You Need to Make to Fall in Love With Marketing [Ep 5]
The Bad Therapist Show - A podcast by Felicia Keller Boyle | Business Coach for Therapists - Mondays
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If you’re like most therapists out there, you have very strong feelings about marketing. I won’t sugarcoat this…you hate marketing. You probably say things like: “I went to grad school to be able to help people, not to learn how to do marketing.” or “I’m a therapist, not a marketer, so why should I spend time marketing my services?” I hear you. I used to feel the same way about marketing. I resisted it so MUCH. But you know what? Ever since I shifted my attitude toward marketing, it completely transformed my business. I stopped hating marketing and actually started enjoying it! So if you are ready to stop hating marketing and use it to your advantage so you can attract your ideal clients, today’s podcast episode is for you. Join me as I share the biggest marketing mindset shifts I had to make, how it transformed my business, what I learned, and how you can start enjoying marketing too!In this episode, I chat about:Why I felt resentful about marketing my business, and how I shifted my marketing mindsetThe biggest marketing mindset shifts I had to make Limiting beliefs that stopped me from experimenting with marketingHow to attract your ideal clientsWhy you need to show up on social media more times than you probably think you shouldThe biggest challenge in running a business is not what you think it isFree practices to try if you're feeling stuck in your marketingConnect with Felicia:Instagram: @the_bad_therapistWebsite: www.thebadtherapist.coachMembership: Liberated BusinessFacebook group: Healing MoneyRelated episodes:Episode 4: How to Pick Your Niche as a TherapistQuote:“The nitty-gritty of running a business is actually not that complicated or hard. It's very, very straightforward. The thing that's hard about running a business, is all of the shit that comes up when you're trying to do it.”Mentioned in this episode:Doors to Scalable Offers for Therapists open on 21st October!Ready to turn your best idea into a profitable, effective offer? Scalable Offers for Therapists, my 8-week incubator and mastermind dedicated to helping you create a scaleable offer for your therapy or coaching business is open for enrollment. Over eight weeks, you'll learn the six core elements of launching, creating and delivering your scalable offer, whether that's an evergreen download, a real time group offering, a membership program or whatever else you have in mind. Spots are limited! Enroll today >> https://www.thebadtherapist.coach/scalable-offers-for-therapists