BBP 075 : How to Get Your Spa on the Map by Winning More Awards with Helena Grzesk

Welcome back to our regular Podcast episode and to cap off last week’s 8-episode marathon in support of the National Spa Week, here’s another inspiring episode you should listen to. . . Recently, I was at the Good Spa Awards and had immensely enjoyed seeing spas who got recognized for their hard work. Plus last week, we had an episode with the founder of The Good Spa Guide, Daphne Metland and was able to touch on the subject about awards so on this episode, we will be talking about how to win awards and be recognized! I had the best person in mind to join us on this episode and she’s no other than my very good friend. . . Helena Grzesk who is also a multi-awarded spa owner and manager. Currently, she’s the General Manager of UK Spa Association. “Winning awards is great, it’s taking part that counts” may sound like a cliche but it’s actually true as it has benefits as well. . . you’ll find out later why and MORE! Now before you go dive and enter all the awards in the beauty business industry, let’s hear how Helena started and her tips or strategies on how to start entering and win awards. Plus listen until the end of the podcast because I have a very EXCITING announcement!   Episode Highlights and Takeaways: Helena’s Journey In The Spa Industry (4:40) Benefits of Winning Awards (8:12) Entering The Right Awards (12:21) Where To Start Entering Awards (14:16) Tips On How To Decide On Which Category To Enter (21:28) What To Consider When You’re New (25:15) What To Do After Application (27:22) Side Benefits Of Entering (31:41) Boost Your Marketing Strategy To Win (34:40) Attending The Awards Ceremony (38:13) Strategy To Win Awards (45:10)   Want some FREE one-to-one coaching with ME? Grab Your FREE Get More Clients Breakthrough Call With Adam: https://calendly.com/adamchatterley/breakthrough This is an opportunity that you shouldn’t miss so get in while stocks last! Allow me to help you take the right kind of rapid action, push through a challenge or just help you grow your business faster and make more money!   LINKS: Episode 75 Show Notes: https://beautybusinesspodcast.com/episode75 Beauty Business Boot Camp: https://beautybusinesspodcast.com/bootcamp   Sharing is Caring! “Just entering the awards themselves is a huge marketing opportunity and it’s a huge free marketing opportunity to tend your business out and put it directly in front of a whole new audience of people.” -Helena Grzesk-   Help a colleague or someone you know who’d be interested by sharing this quote or episode!   This podcast is sponsored by: Whether you own or run a beauty salon, a spa or a skin clinic, you know that on a daily basis that you have to wear a lot of different hats especially when you have a team. And while some of those hats are great like the ‘making your clients feel great’ or the ‘seeing that team member flourish’ hat . . others — like the filing-taxes-and-running-payroll hat — not so great.  That’s where today’s episode sponsor Gusto comes in.  You see . . . Gusto basically makes everything to do with payroll, taxes, and the practical bits of managing your team easy for small businesses. Gusto automatically pays and files your federal, state, and local taxes so you don’t have to worry about it. Plus they make it easy to add on health benefits and even 401(k)s for your team. Oh, and you can get direct access to certified HR experts too. We’ve partnered with Gusto here at The Beauty Business podcast because we think ...