BBP 113: How to Crush It On Social with Online Competitions

Love it or hate it, social media is an integral part of any business these days. We all know what a struggle it is to generate content in the hunt for more of the right followers, the ones that turn in to clients, and how to engage with them. Could social media competitions be the answer. Wait . . Do you really know what competitions are and how to do one effectively? Breaking the rules could get your account locked. So is it even worth doing social competitions in the beauty industry? All these questions and quite a few more are answered in today’s episode, because I am joined by a highly recommended expert. In fact she came highly recommended in the coaching group that I am part of so we are very lucky to have her with us today.  Let’s dive into the world of social media competitions and decode the do’s or don’t’s together with uber tech-savvy, Joy Foster of TechPixies. Oh and because she’s awesome, Joy will not only share her tips and tricks, but she’s got an amazing FREE downloadable just for listeners of this very podcast!   A Very SPECIAL OFFER FROM Timely: You need booking software for your business . . . period! So you may as well use one loved by over 40,000 happy beauty business owners worldwide.  Well we’ve joined forces with Timely to bring you a special offer . . .  just go to beautybusinesspodcast.com/timely where you’ll find all the information you need plus an amazing full 14 day trial of the software. If you then decide to keep using Timely to grow your business, use the promo code BBP50 to get 50% off your first few months using the software. Episode Highlights and Takeaways: Learning about Joy (7:33) What is a social media competition and why should we care? (9:10) The big Do’s and Don’ts of competitions on social  (13:43) Don’t scrimp on the T&C’s – just do this (21:25) Are Social Media Competitions worth it and what are the downsides? (26:34) The No Comment Left Behind Rule (35:40) Organic Vs Paid Social Media (39:24) Quickfire Questions (42:05) Brand New FREE Download! Connect with Joy: Website: https://techpixies.com/ Facebook: https://www.facebook.com/TechPixies/ Instagram: https://www.instagram.com/techpixies/ Downloadable: https://techpixies.com/competitionrules/ LINKS: The Secret Membership: beautybusinesspodcast.com/membership  Join me on the ClubHouse for a Podcast After Party: @AdamChatterley Sharing is Caring! When you’re in this conversation and in this dialogue with people, it gets seen by more people and then they also feel like it’s a person they are connecting with. I think it’s worth putting in an extra effort to connect with people when doing social competitions. –  Joy Foster – Help a colleague or someone you know who’d be interested in sharing this quote or episode.