BBP 127 : What To Do About Instagram’s Changes

The Beauty Business Podcast - A podcast by Adam Chatterley : Spa and Salon Business Strategist, Speaker and Writer

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“We are no longer a photo-sharing app.” – Adam Mosseri. This short statement caused a huge wave of discussion about Instagram but don’t believe the hype. If you’re already active on IG, you must have noticed the changes on the app these past few years, like Stories, IG Live, IGTV, and now Reels and Guides. As if Instagram wasn’t already confusing enough, so what do these NEW changes actually mean for you. Not to worry, because I’ll give you the real (no pun intended) lowdown on what this really means and what you should be doing so you don’t miss out on getting bigger results from Instagram with less time and effort on your part.  Plus, I’ve got some other exciting stuff to share with you so let’s go ahead, shall we? Listen Now: Apple Podcasts | Spotify | Google Podcasts . . . or click the player above to listen right now.   Episode Highlights and Takeaways: The Best Software for Salons in 2021 (1:45 ) What’s REALLY New with Instagram? (5:20) Let’s Get Reels (6:49) How to Get Better Results with Instagram? (8:58) The NEW Social Simplifier (21:07) Adam’s Reel Challenge (24:40) Links Mentioned: http://beautybusinesspodcast.com/software http://beautybusinesspodcast.com/membership http://beautybusinesspodcast.com/social Sharing is Caring! “Simply having more followers, that’s vanity metrics. Focus on the ones that are going to become clients.” – Adam Chatterley – Help a colleague or someone you know who’d be interested in sharing this quote or episode.