Behavior Change Algorithms with Susan Murphy

Real-Time Behavior Change Algorithms with Susan Murphy In this thought-provoking episode of the Behavioral Design Podcast, hosts Aline and Samuel explore the cutting edge of AI in behavioral science with Professor Susan Murphy, a world-renowned expert in statistics and behavioral research. The conversation dives into Susan's groundbreaking work on micro-randomized trials and just-in-time adaptive interventions (JITAI) to create personalized, real-time behavior change algorithms. Together, they explore the role of reinforcement learning in adapting interventions over time, tackling ethical challenges, and sustaining user engagement in a rapidly evolving world. This episode also includes a fun "To AI or Not to AI" quickfire round and Susan’s reflections on the "frontier" nature of behavioral science today, making this a must-listen for anyone passionate about technology, psychology, and innovation. LINKS: ⁠Susan Murphy's Faculty Page⁠ ⁠Learn more about JITAI Heart Steps Study⁠ ⁠Nuance Behavior Website TIMESTAMPS 01:00 – AI Voice Assistants in Everyday Life 07:22 – Introduction to Susan Murphy 08:06 – Micro-Randomized Trials Explained 11:08 – Just-in-Time Adaptive Interventions (JITAI) 27:19 – Reinforcement Learning and Behavioral Science 35:15 – Adaptive Algorithms for Personalized Support 40:30 – Micro-Randomization and Personalized Interventions 45:19 – Maintaining Engagement in Digital Interventions 49:51 – The Frontier Nature of Behavioral Science 51:39 – Quickfire Round: To AI or Not to AI 57:13 – Ethical Considerations in AI and Behavioral Science -- Interesting in collaborating with Nuance? If you’d like to become one of our special projects, email us at [email protected] or book a call directly on our website: ⁠⁠⁠⁠⁠⁠nuancebehavior.com.⁠⁠⁠⁠⁠⁠ Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more. Every Monday our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business.  Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠