Talking Leadership, Innovation and Slippers with Katie Baker

Katie brings 23 years of expertise in marketing, specialising in brand strategy, product management, customer experience, and retail activation.  Currently, as the Managing Director of The PLB Group, Katie leads the evolution of the business, ensuring a consumer-centric approach to drive brand loyalty. In this episode, she shares what has learned about leadership from these huge organisations along with her thoughts about wearing slippers in the office!In this episode you will learn:How to innovate in the face of resistance.  What to do when stepping into a new leadership role.  What not to do when stepping into a new leadership role.  How to build meaningful connections across the organisation and why they are so important.  The pros and cons of buying everyone slippers to wear in the office!  Plus, lots more.  Find out about my work at www.ben-morton.com  or drop me a line at [email protected].