How Warby Parker CEO started billion-dollar eyewear brand at home

This week on The Big Idea with Elizabeth Gore, Warby Parker co-CEO and co-founder Neil Blumenthal answers the question: How do I make my brand stand out in a dominated industry? Gore and Blumenthal look at the entrepreneur's early days with Warby Parker and the innovative and "bizarre" moves he and his business partners took to become one of the top-selling eyewear brands in the country. Thoughts? Questions? Fan mail? Email us at [email protected] Yahoo Finance’s The Big Idea with Elizabeth Gore is hosted by Elizabeth Gore. It is developed and produced by Lauren Pokedoff.