313: Finding Her Niche in Video with Jessica Stansberry

I’m interviewing one of the featured speakers for BizChix Live 2018 - Jessica Stansberry, YouTube and video content marketing strategist! Jessica didn’t start off in this area, but niching down to a specific area of technology has been a game changer for her. She shares how she managed the (multiple!) pivots she made in her business, and about stepping into the thought leadership space and owning it.