Episode 72 - How bookkeepers can use copywriting to promote their businesses

Today Jo and Zoe were joined by the founder of 'Tell My Story', Laura McDouall. They discussed how bookkeepers' can use copywriting in their day-to-day business and the best way to go about it. They covered: * How to inject personality into sales copy, emails and social media * How to write copy for websites which isn't boring * Why it is important to ensure your personality comes through when writing * Whether or not we need a professional copywriter or can if we do it ourselves * The benefits of getting a copywriter involved * How bookkeepers can use copywriting in their day-today business You can connect with Laura McDouall by visiting her Facebook Group - The Copywriting Project - https://www.facebook.com/groups/TheCopywritingProject You can connect with Jo and Zoe in The 6 Figure Bookkeepers' Club on Facebook - https://www.facebook.com/groups/6figurebookkeeper Resources: Are you 6 Figure Ready? Take our Quiz 6figurebookkeeper.scoreapp.com ---------------------------------- Find out more about Jo and Zoe by following The 6 Figure Bookkeeper on YouTube. https://www.youtube.com/c/6FigureBookkeeper ---------------------------------- Community: The 6 Figure Bookkeepers' Club on Facebook 6figurebookkeeper.club ----------------------------------------- Book Order your copy of our bestselling book The Bookkeeper Rises ----------------------------------------- Courses Find out more about The Bookkeepers' 6-Month Success Programme. Join our Bookkeepers' Startup Programme 6figurebookkeeper.com/startup ------------------------------------------ About our sponsor Get a 30-day free trial and two months' half price of Go Proposal by going to bit.ly/6FBGP ------------------------------------------ About us We help bookkeepers find clients, make more money and build businesses they love that work for them. We're raising the profile of the bookkeeping profession and bookkeepers worldwide. Whether you're a bookkeeper or accountant wanting to grow your own business to have the flexibility for your life, and your family, come and join us. Join our FREE Facebook community, The 6 Figure Bookkeepers' Club, to experience this revolution for yourself. ----------------------------------------------- Connect Connect with Jo Wood and Zoe Whitman in The 6 Figure Bookkeepers' Club on Facebook at 6figurebookkeeper.club ------------------------------------------ The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

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We help bookkeepers find clients, make more money and build businesses they love. Join our free community for bookkeepers and accountants. The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast. 6figurebookkeeper.club