229. Ins and Outs of Retail | Ashley of Pink Flamingo Party Co

The Bright Balloon - A podcast by Sara Meyer - Tuesdays

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A big thank you to my friend Ashley of Pink Flamingo Party Co. who came on the show for this episode all about the ins and outs of retail. This is something I know almost nothing about, so it was really insightful to get more details about not just retail, but also staffing, training and adding inventory. We will also hear how she fought the proposed balloon ban that happened in her state! The Pink Flamingo Party Co. started as a luxury retail shop and transitioned into offering DIY kits before also becoming event decorators. Ashley tells us how she finds and selects their stock, manages staff to cover both the store and the installation jobs, then offers some considerations for those thinking about opening their own retail shop.  As we transition into chatting about hiring and the positions she has on her team, you'll hear how it's been a learning experience for her, what kinds of things she makes staffing decisions on and her approach towards non-compete agreements.  Then, don't miss her story about what it was like to have the threat of a balloon ban in her state! You'll hear the specific actions she took and how she made her case to keep the industry alive in her local area. Plus in the UGlu Hotline, we've got another reminder to build community over competition.    RESOURCES MENTIONED: 17hats (get 50% off your 1st year)  Balloon Suite  Havin' A Party Wholesale (save 5% with code BRIGHT)  UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)  Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514 ‬Balloon Boss Mastermind & Summit   PremiumConwin  2024 Bright Balloon Business Planner  ALOFT (save $10 with code BRIGHT) The Balloon Guild (save 20% with code WeLoveSara20)  - - - - Join the book club  50 Ideas for Email Marketing | Join the Bright Balloon email list  courses | templates | planner  @thebrightballoon  The Bright Balloon on YouTube