Improving Brand Visibility Through Marketing Strategies with Kelsey Reidl

“Create what you consume.” - Kelsey ReidlIn a competitive environment like the business industry, having the right strategies is the tool to success. While it is a fact that marketing should reflect a brand's personality and be fun, brands should focus on "self-expressed" marketing strategies as well. A good way to start creating a social media strategy for your brand is to create content that you would enjoy consuming.By creating content that aligns with your own preferences, you're more likely to be successful with your marketing efforts. This is because you'll have a deeper understanding of your target audience and what kind of content they enjoy consuming. In this way, you can develop a more efficient and effective marketing strategy.Whether you are an entrepreneur just starting out or a small business owner looking to revamp your marketing strategy, this episode offers practical tips and insights for building a successful marketing strategy that is aligned with your mission and values.Tune in to learn how to create a positive, exciting, and high-energy vibe around your products, experiment with different strategies, and see real results.Listen to learn:‌Identifying the mission behind a marketing strategyThe three key elements of a marketing strategy: mission, mindset, and main ingredientsWhy energy in marketing matters and its impact on brand loyaltyDirect response marketing drives engagement and building communityFostering connections with your audience through conversation and engagementHighlights:‌01:09  Intro03:28  Struggles of Entrepreneurs04:04  Understanding marketing from a Venn diagram perspective09:20  Create what you consume14:26  Self-expressed content as the most powerful piece of marketing17:19  Marketing is all about energy21:44  Marketing is a two-way conversationLinks:‌ ‌  Kelsey Reidlhttps://www.kelseyreidl.com/Instagram:@kelseyreidlMain website 🡪 https://shemeansprofit.comMini-courseshttps://melissa-houston.thinkific.com/courses/the-debt-repayment-calculatorhttps://melissa-houston.thinkific.com/courses/pay-yourselfhttps://melissa-houston.thinkific.com/courses/personal-net-worth-calculator-mini-coursehttps://melissa-houston.thinkific.com/courses/the-ultimate-budget-binder-mini-courseFollow me on:IG @melissahoustoncpaLinkedIn @melissahoustoncpa